Ray Ban Rooms

  1. ClientRay Ban
  2. AgencyZone Content
  3. LaunchedJuly 2009

As part of Ray Ban's brand promotion campaign, Ray Ban Rooms is a music focused area within several of the summer festivals. Offering Ray Ban lovers a unique selection of live performances by artists and information about events around the country.

Designed and developed to a tight deadline, the creative borrowed from the current above-the-line advertising campaign (Andy Warhol style images) and offered simple, concise information. Directing users to events with a "room" available, what artists would be there and back catalogue of media from previous events.

As the hosting was on a 3rd party system, we developed the website locally in a custom PHP system, exporting the final result out to flat HTML pages. The site utilised many jQuery enhancements, whilst avoiding any SEO or accessibility problems.

Strongly editorial homepage
Branded "colorizations"
SEO friendly gallery in jQuery